letícia

letícia

letícia

Letícia Motta

Creative Fertility

Nascida & Criada

ES, Brazil

©2026

Based in Tokyo, creative director Kaito Ayaka is renowned for her sophisticated and inspired design work. With a keen eye for craftsmanship, she elevates brand identities by blending contemporary style with subtle, thoughtful details.

Based in Tokyo, creative director Kaito Ayaka is renowned for her sophisticated and inspired design work. With a keen eye for craftsmanship, she elevates brand identities by blending contemporary style with subtle, thoughtful details.

(Skills)

Strategy

Developing comprehensive brand strategies that form the core identity for her clients. Her work involves deep market research and consumer psychology to define a brand’s unique vision.

(01)

Web Design

Creates visually engaging and intuitive websites that combine aesthetic appeal with flawless user experience. She is proficient in crafting layouts, selecting typography, and managing visual assets to ensure perfection.

(02)

Branding

Specializes in the visual representation of a brand, developing cohesive and memorable design systems.

Her brand design work, which includes logos, color palettes, and typographic systems.

(03)

(1)

formação

Médica

(EMESCAM)

After a successful period as a freelance designer, Kaito Ayaka cultivated a diverse portfolio and established her reputation for innovative branding and web design.

(2003)

Médica

(EMESCAM)

After a successful period as a freelance designer, Kaito Ayaka cultivated a diverse portfolio and established her reputation for innovative branding and web design.

Médica

After a successful period as a freelance designer, Kaito Ayaka cultivated a diverse portfolio and established her reputation for innovative branding and web design.

Ginecologista / Obstetra

(HMLMB)

At Nike, Kaito Ayaka infused a Tokyo-based perspective into global campaigns, merging athletic legacy with modern aesthetics. She focused on culturally relevant storytelling for product launches and brand moments, deepening Nike's connection with diverse audiences.

(2005)

Ginecologista / Obstetra

(HMLMB)

At Nike, Kaito Ayaka infused a Tokyo-based perspective into global campaigns, merging athletic legacy with modern aesthetics. She focused on culturally relevant storytelling for product launches and brand moments, deepening Nike's connection with diverse audiences.

Ginecologista / Obstetra

At Nike, Kaito Ayaka infused a Tokyo-based perspective into global campaigns, merging athletic legacy with modern aesthetics. She focused on culturally relevant storytelling for product launches and brand moments, deepening Nike's connection with diverse audiences.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2007)

Fertileuta

(Pérola)

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

Fertileuta

Instrumental in shaping the brand's visual identity. She led design projects that focused on minimalist aesthetics and intuitive user experiences, contributing significantly to Apple’s reputation for seamless design.

(2)

Livros

(3)

Conquistas

Webby

1x Webby nominee

(2025)

The FWA

8x FWA of the Day

(2025)

(2024)

Awwwards

1x Studio of the Year Nominee

2x E-commerce of the Year Nominee

1x Site of the Month

9x Site of the Day

16x Honourable Mention

(2025)

(2023)

CSS Design

1x Website of the Year Nominee

1x Website of the Month

10x Website of the Day

13x Innovation

13x UX Design

13x UI Design

(2025)

(2022)

(4)

Blog

(5)

Contato

Address

National Museum,

13-9 Uenokoen

Tokyo, JP

(AD)

Instagram

(IG)

Letícia Motta

Creative Fertility

Nascida & Criada

ES, Brazil

©2026

letícia

Letícia Motta

Creative Fertility

©2026

letícia

Letícia Motta

Creative Fertility

Nascida & Criada

ES, Brazil

©2026

letícia